"Emoire Began As An Events Marketing Company In Nigeria"Adeshola Akindele
Adesola Akindele is the founder of “Emoire”,which is an organisation that has helped plan big events,and push innovative ideas into limelight. Emoire Ltd UK incorporated in March 2011, is a virtual consultancy run by the hardworking lady. Coming from a strong marketing background, she jumped onto the social media and digital marketing train after a visit to San Diego USA, where she met her first mentor who encouraged her to ‘go social’. Unwilling to sit back and waste her skills, she transferred her experience from working as an executive marketing officer in West Africa to the digital-sphere and created Emoire.One of her biggest jobs was, JP Kingdom which is a clothing line for plus size ladies.The london trained mother of one,speaks about Emoire,and her major projects,in this interview with Qismat Yinus.
#What is Emoire all about?
Emoire is a collection of consultants that help people's businesses in Nigeria,and the UK start up and grow.We also help them with marketing and to reach their target audience.Emoire has expanded over the years,and now has different brackets.We started off Emoire in Nigeria,and it now has an event company arm that has been running for five years.Emoire Uk started about a year ago,and what this arm Of Emoire does is mainly digital business set up,where we help businesses that are online set up.We help them from the idea or infancy stage to the launch stage.We also help with the business plan,products,pricing,and operations.Recently we started Emoire Academy,which was established to help people that just got out of university,to set up their businesses online.It will help solve the problem of unemployment.We also have www.iniidit.com,which is a social network platform which is basically for Nigerians.You can get any information you want on this site.
#How did you come about the name 'Emoire'?
I speak French,it is my favorite language.France is my second favorite country after Nigeria.I put two words together,Memoir,and Extraodinaire,and I got Emoire.It means that people should have lasting extraordinary memories about us.People must feel good,anytime they remember us.
Tell me more about Emoire?
Emoire began as an events marketing company in Nigeria, creating interesting events to help clients connect with our target audience. Now a UK company, Emoire has steadily grown with low overheads due to its virtual nature, working with outsourced consultants plus foreign proxy staff and a skilled West Africa team.I give all praises to The Most High and recommend working with a mentor which is the premise for the soon to open Emoire Academy: a social eMentoring centre for would be entrepreneurs.Emoire has successfully launched brands on social media networks servicing a total of 8 clients since October 2011. I’ve created new subdivisions to expose the brand further this year and is becoming a global group; Emoire Group (now active online) and headquarters to be California USA this year, the world digital business capital.Emoire has attracted an investor in the first quarter of 2013, to help boost the entire House of Emoire which includes www.emoire.co.uk: our social media management and digital marketing company; www.emoireacademy.com our eMentoring online centre;www.emoiregroup.com/luvtv: our social web TV channel, www.iniidit.com: our very own private social network for entrepreneurs and BIABOX- Emoire’s business in a box service solution which gave us JPKingdom last year and is getting a new and improved look and service offering later this year.New partnerships and investment has given Emoire the opportunity to grow in staff numbers in order to offer added business services including the soon to be launched LuvTv, coming to your web screens on Valentine’s Day this year. LuvTv has already clocked over 50k views on our YouTube channel and is set up to help show Nigerians around the world in a positive light. My hard work, and my team’s dedication and determination over the past six years will ensure that Emoire becomes a global, social empire by 2014.